The Tim Hortons and Visa joint credit called will be known as the “Double Double.” This is a very fitting name and is a brilliant branding move. Tim Hortons previously said this card “will offer dual technology to combine two of the cards in your wallet into one: it will function both as a CIBC Visa credit card and a Tim Hortons loyalty card.”
The image above is what the card will look like and also seems this dual technology will give the ability to flip between using the Visa card or accessing your “Tim Cash” by pressing one of those branded ‘Visa’ or ‘Tims’ icons. A blue or red light will indicate which is being used to pay for your daily dose.
The Double Double Visa will be available to the addicted in May.