It must have been a tough call for all interested parties to have their name on the new co-branded Visa and loyalty card. The CIBC Tim Hortons Double Double Visa Card takes up a massive amount of space and energy to say. The execs over at Timmies and CIBC seem to agree! Below is a video of the official launch presentation.

David Clanachan, Chief Operating Officer, Tim Hortons, said, “It’s no secret with all the fun activities you can see around us that we are hear to officially launch the new CIBC Tim Hortons Double Double Visa Card. That’s a mouthful.” (at the 2:25 mark in the video)

David Williamson, who has the longest title in the history of all jobs with Senior Executive Vice-President and Group Head, Retail and Business Banking, CIBC, stated, “Good morning everyone! Welcome to the exciting launch of the CIBC Tim Hortons Double Double Visa Card… you’re right it is a mouthful.” (at the 5:15 mark in the video)